Wednesday, May 27, 2009

Web Tools

This is probably a good a time to begin familiarising myself with a few key productivity tools that will really help with my future studies. In particular I'm interested in categorising and filing URLs and clipping parts or all of a webpage. I want to be able to 'tag' my bookmarks for searching and it would be ideal to have all of this information residing on my desktop as well as online or 'in the cloud'. As I began testing the first few, I came to the realisation that a lot of productivity tools come in different shapes and sizes. Some of them didn't work or weren't made for my PC and others did too little for my own needs. And to be a little more selfish about this, I'm not at all keen in spending more than 5 demanding minutes learning how to use a tool. Below I've listed two of the required and one that I found along the way...

Bookmark Buddy
The software was quick and easy to download and install - it's file size was small enough for low broadband speeds and the automated setup was a fairly clear process. Bookmark Buddy is ideal for just about anyone to start using right from the get go... but it only works on a Windows PC, pity Mac and Linux owners can't use it. I'm guessing the software writer would have provided a version for different OS platforms if he/she could because other OS represent a significant number of people. After fiddling with Bookmark Buddy for a while I tried to find ways that I might begin to use it for my own needs. Using the example bookmarks and categories, I decided it would be too much work to customise, the software is pretty good but it requires too much thinking on my part to become a useful tool for daily use. So I'm not sure if I would use this yet as I'd like to use a browser based action to 'clip' website content etc. I'm not sold on using it because it isn't 'easily everywhere' like the web based Diigo or Delicious services. The final nail in the coffin was the trial period of 30 days. If I loved this software, I would be forced to pay for it or start again with something else - actually the positive thing about this tool is you can export your bookmarks after the trial period so that's great. The try before you buy scenario seems to be standard across the web but I find the purchase price a little steep when Diigo and Delicious are free and open to everyone regardless of the OS in use. The alternatives are web based such as the services I mentioned, Diigo etc. I think if one seriously needed to bookmark and organise their content links, Bookmark Buddy would prove too restrictive.

WebCopier
I found this software quick and easy to download and run. The 15 day trial is probably long enough to get a good feel for it's use but after a quick swizz on the website I got the impression this tool would have some difficulty copying all sites. I tried downloading from the Curtin student Blackboard (requires login) but it didn't work after I input my login details. I'm a bit wary about typing login information into software but from my previous attempts to ftp files to Curtin aka FortKnox I felt the uni was already safe from my feeble software tests. I would need to look for some answers as to why but saw how old and empty the forum was, support information needed reading and I'm already bailing. So I decided to try copying my blog instead. I set WebCopier to download just 50 files and other limits for bandwidth, filesize etc Unfortunately the process locked up, my computer screen froze and I couldn't wait past 5mins. REBOOT.

The reason for this frozen screen could have been caused by one or all of: my Internet connection, my computer resources, my blogger.com site, the unknown. Websites have too many different technologies and bits I don't understand (until it's too late) so I'm not keen on WebCopier at all. A reboot is a slap in the face for me, no thanks.
It's a worry, the software is quite easy to download and run but it requires much reading and study of its detail to make it work. Beginners might find this a nightmare.

EverNote
Clipping software is a great idea for Internet users who want more than a bookmark. OneNote is Microsofts king of clipping links and content but OneNote is limited to PCs and is pricey for the average user.
I really think that EverNote is a good alternative to OneNote - it's free as long as you don't use more than 40MB of storage for files. This might be a problem sooner rather than later I think, as I soon came close to that limit within days of frequent use. It's actually a great program to use, all the good things - it's a small program, easy to run, easy to figure out how to use etc. I'm using EverNote now to prepare for posting to my blog. I also use it more than MS Word because it's a quick program to load and run and I can do most things to my content. If the makers of EverNote continue to upgrade the program I will probably pay the $5USD per month to use it. That's like a coffee and cake at Cibo - I can give up that luxury quite easily!

Diigo
I had an old account at Delicious that I hadn't used for ages. But lately I have been swayed towards Diigo based on my own and fellow students experiences while testing Diigo out. I also came across a great page called 7 Reasons Diigo Tastes Better Than Delicious, and that tipped me in favour of Diigo. It is still early days for me in Diigo but the service passed my short attention span window of 5 minutes and that's always a good thing for users!I've installed the Digolet on Chrome and the Diigo Toolbar on Firefox. I don't use IE unless it's absolutely necessary so I did not bother to put Diigo on that browser. If you're used to bookmarking, tags and sticky note applications then Diigo is dead simple. The chat function seems a bit pointless but I can see it being a useful thing in collaborative work with other students. 

Friday, May 22, 2009

Concepts


#8 Invisibility of Difference

is shaped by over-familiarity with one’s own computer system, and a tendency to assume that – as with much more established forms of communication – everyone is operating within compatible and similar systems.” (Allen, n.d.)

The invisibility of difference is a concept that affects everyone online, it is not entirely an individual user issue, but one that also involves groups such as web developers, corporations and government departments. It is inherently the issue of not recognising or compensating for individual differences in social, cultural, political and technical contexts. ‘A technical-political issue’ is outlined by Goth (2008) who quotes an example involving a charity’s donation web form. Their ‘Country’ dropdown selection included Palestine but not Israel. Israel had high instances of fraud at the time, so it was not included in the ‘Country’ ISO list. Complaints of anti-Semitism came forth and the online charity had an unexpected problem. Goth (2008) points out: “To someone unfamiliar with the different motivations behind including or not including code in the end-user facing application, the decision might appear to be a political statement”. The web charity did not intend to judge anyone. Although the 'Invisibility of Difference' is a notion that we can understand and appreciate, it suggests a solution is needed to address its core meaning.


Web standards are available for the service providers on the web, to assist them with approaching a fair and useful Internet when they prepare software, websites and services for the general public. W3C (World Wide Web Consortium) exists to provide such support and direction for anyone involved in the planning and implementation of web accessibility. But I found their mission and goals to be far more interesting; they focus on a utopian Internet, where the “social value of the web” (W3C, n.d.), is upheld by collaborative experiences. All well and good, however Bolchini, Colazzo and Paolini (p.3, 2006) believe “W3C indications are an important (but not sufficient) step in this direction” especially where W3C in fact fail to adequately address key developments such as Aural website requirements. This suggests that the W3C mission statement is not yet delivering on its promise and matters are not progressing as they should. W3C are not the law for Internet accessibility but they are regarded as the ‘go to’ site for clarity and direction on web standards. I would therefore expect W3C guidelines to be more timely and useful even if the issues were recorded albeit incompletely rather than waiting to release comprehensive information, by which time it is generally well known and has lost its intended purpose.


The concept also highlights important distinctions that may help to further public awareness of web standards. It’s too easy to misunderstand the intended meaning of 'accessibility' on the web. Although it centres on people with disabilities, it represents the foundation for accessible standards, quite like a starting point for additional user considerations. Many of the web standards for people with medical disabilities are actually useful and appropriate for people without disabilities. In addition the differences in terminology or actions experienced by the user are often created by the user through mistaken belief or blissful ignorance. These and broader issues come under this concept of differences but they all relate to underlying technical aspects that control the web interface for users which affects us all on a personal level.


http://ww.w3.org

W3C is a broad network that the user or individual would use mainly for reference but this site covers resources, developments and initiatives which are both theoretical and technical. It attempts to provide a web standards framework which is needed by users and providers of web based services. This site is at risk of becoming overwhelmed and outdated. It requires a lot of input and work from volunteers and employees which if not kept up to date, makes the developing initiatives less relevant as time goes on. For the general public it is a solid resource for technical information and any accessibility issues currently being actioned or underway.


http://www.access-board.gov

Although this is more of a US government resource for web standards, its bearing on accessibility in general is quite specific for businesses and organisations. This is helpful for people who are interested to see what initiatives are being done at the government and authoritative level while maintaining international relevance. There are solid links out to US and international sites that provide further in-depth information about accessibility and standards. Pointing to a larger overview of awareness and then digging deeper into governance and approaches to solutions of difference are given throughout the site.



#9 Permanent Ephemerality

"...electronic communication's similarity or otherwise to written or oral communication is dependent on the perspective of the users." (Allen, n.d.)

Permanent ephemerality is the temporary illusion of impermanence! The concept is more than an oxymoron, it means that although electronic information may appear to be permanent; it could also appear to be temporary and both ideas are correct at some point in time. It leads me to think about how the opposing notions of permanence and the ephemeral reveal the intricacies of a persons perspective. I believe we should be concerned about this as it affects everyone by default.


The nature of ephemerality itself is less concerning if it is indeed temporary however I find it difficult to think of situations where this ephemeral sense is ever a true condition in electronic communication. There are consequences to not recognising that electronic communication is often more permanent than it appears to be. An email message by example, can be deleted by the user but on a network that deleted message may have already been archived for retrieval any time later. Similarly a comment posted on a webpage that is taken offline may show up years later in a simple search engine query. Advanced Internet users know the implications of communicating online and tend to consider their input, in whatever form, as permanent – regardless of whether they perceive it to be or are told it is so.


Some networks commit errors of omission whereby they somehow fail to state clearly their policies on personal data collected and held by them. Facebooks recent changes in policy created a public outcry when members who had closed their accounts realised their personal data was not permanently removed. Closed accounts were removed from public view but remained as electronic data on Facebook servers. We are all at risk of holding the false belief that we are in control of our communication data, based firmly on our past and present experience and lack of information to the contrary.

"satisfaction, frequency of past behavior, and comprehensiveness of usage are key to habit formation and thus relevant in the context of IS (information systems) continuance behavior" (Limayem, Hirt and Cheung, 2007)

How would users reconcile permanent ephemerality without fully understanding the technical aspects of online communication? If all electronic communication were considered permanent, users could effectively take part in their Internet activities almost without the need for any advanced experience of the technologies being used.


Advancing users may come to realise there is more to electronic communication than they had first thought. Their understanding and perception of electronic communication is progressing and developing with persistent use over time. Perhaps the worldview of the individual expands to include the many distinctions between the permanent and ephemeral, and it is quite possible that one could be an advanced user in this context by the very next day. I believe it is the social responsibility of those of us who are aware of this concept of illusion, to prepare and inform people by example who may not yet have the experience to appreciate that everything is ‘virtually’ not as it seems online.


http://netforbeginners.about.com 

This subdomain site on About.com contains incredibly useful information for newcomers to the Internet. It covers the important topics that would most likely be asked by anyone without online experience but is a good resource for advanced users as it applies to ones practical sense of communication also. Topics from Net culture to scams and the basics of Internet tools such as browsers, provides an informed foundation of knowledge for the inexperienced user. The site includes relatively hip and up-to-date concepts such as 'memes' and 'the deep web' that are explained in user friendly terms. It's a good resource which is kept current using feeds.


http://www.getnetwise.org 

GetNetWise looks visually more educational than other sites. It lists information in simple categories while giving users the ability to search for topics of interest. It appears to focus initially on privacy and security online however the concepts are covered in sufficient depth to teach users about the consequences involved with being online. The site goes further and explains the key issues for each topic and although not all aspects are covered, the information given gets the user to think about what they are doing and why. A good site for learners as it is not distracting and the menu options are well thought out for beginners.


#5 The Mobility of Electronic Digital Data

“…seeking to ensure that technical possibility is not simply substituted for effective communication requirements.” (Allen, n.d.)

Our use of email can give us a false sense of ‘speed and efficiency’ when we use it for work or play. This ability to share electronic content brings with it certain responsibilities that we should be aware of regardless of our technical expertise.  Email has become a ‘cultural given’ where we include a growing number of people in our everyday email habits however we can often send them communication that is unnecessary, inappropriate and unsolicited. Some of our email messages can be classified as spam in many cases since fraud, hoaxes and ‘stuff’ we don’t ask for gets sent to us. A lack of consideration or rather not being aware of the other persons needs and knowledge is the fundamental problem highlighted through the everyday routine of email. Western Oregon University (Email Etiquette, 2007) give a lot of good advice to readers on their email etiquette page where it is mentioned that although email technology is not common knowledge, the use of email requires the same human interactions and communicative approach as if you were writing a letter or speaking to someone.


So, it seems that some users are likely to confuse the simple use of technology as sufficient communication in itself. They think by emailing a funny video to several people they know, would be appreciated and might brighten someone’s day. But do they stop to consider if the communication was necessary or even appropriate at the time? When I think about this scenario, it feels great that more than one person could enjoy seeing it, but here’s an example of ‘not necessary’… 'Why did Cody forward to me, just now, the same video I sent to him two hours ago?' Cody should have noticed I sent the video to him in the first place. People don’t always read what’s on the screen. They fail to grasp the essential nature of ‘one to many, one to one’ capabilities of electronic data. Kibby (p. 772, 2005) goes deeper with my point where she finds "this detachment lessens accountability, at the same time it increases authenticity". Although it is used easily, like spoken communication, digital data deserves attention and thought before it is released.

"While there is a significant proportion of e-mail that is social in character, it is also likely to increase communication within the workplace. E-mail is increasingly fulfilling the traditional role of the water cooler in facilitating communication." Dr Suzan Burton (as cited in You've got email, n.d.)

The social mobility of email has become easily attractive to many users because email provides simple subconscious ways of sharing ones identity and authenticity through text, audio and visual content (Kibby, 2005). It's as if we are using revolutionary ways and means to send an email to everyone we know as 'storytelling' with some added social implications tagged on. I would liken the use of email as a tool that enhances our individual needs and desires, but our ability to contextualise is a skill needed here to bring it all into perspective. We can connect at any time and as often as we like with other people - quickly and efficiently - so that we can retain control of our everyday lives and touch the lives of others at the same time. The mobility of electronic data is a positive progression of technology using the Internet but similar to 'offline' communication, it comes with the need for responsible and contextual delivery to be useful.


http://www.learnthenet.com 

This is a good resource for users and teachers alike. It explains concepts using 'how to' points that lead into quick, short versions of email etiquette and basic communication issues. The site is able to address the important basics of communications online without burying the reader in too much technical detail. Although this site is run by a private company, it has been in existence for over 10yrs and continues to offer courses and material for community and educational use as well as the tips and advice for individuals. The value of this site is through its 'learning by example' tutorials, giving it wider appeal.


http://www.netmanners.com 

NetManners clearly focuses on email etiquette and the ways in which technology is used with particular emphasis on informing users about competency and courtesy. The site encourages interaction through newletter tips, user self-test applications and commenting while it draws the reader into the topic of interest. There is insightful information using scenarios as examples to help make a point. The owner appears to be one person 'Judith' who is a professional consultant and author, deeply involved in netiquette issues. She runs several other related sites and has appeared in the media discussing Internet etiquette as well as authoring books. A current source for anyone wishing to learn about communicating online.


#22 Public Space and Regulation


“…public spaces often operate best when there is some form of regulation.” (Allen, n.d.)


The need for regulation on the Internet is apparent when considering the different perspectives of the audience and the website providers. Depending on the forum or portal that is accessed, some providers will impose rules that protect their users privacy, security, communication methods and more. Regulation should also be considered necessary for the rights of the public to access, collaborate, interact and share information without undue discrimination or difficulty.


Regulation does not necessarily inhibit free speech and the ability to participate in public forums but rather it attempts to ensure an appropriate and useable Internet is presented. Participation levels in social networks online are now more ubiquitous than ever, creating further need for monitoring and dynamic rules for both users and web providers. But why is nothing being done to address our need, the necessary order that allows us to use the Internet in a positive and dynamic environment? A search engine query researching the regulation of the Internet brought me little guidance and confidence with what I found. There is more discussion coming from the blogosphere and community driven institutions about this than from authorities of national or international significance. I suspect that this lack of coordinated effort to bring some order to the Internet results from our history of oppression and the denial of power when it is actually ‘quite Internet’ to expect the opposite. The answer could be addressed in theory, perhaps using an integrative approach to governance online.


Lim (2003) contrasts two models that might be used to regulate the Internet, calling them the Judicial and Socio-normative models. There is already a mix of both models in use and to some extent quite successfully such as the issue of policing child pornography. Child pornography is a recognised illegal activity worldwide - at least in the majority of countries with Internet technology where the judicial approach, using existing principles of law, is in force with countries taking the responsibility to investigate further and prosecute. Socio-normative activities which can be termed Netiquette in this context are also represented by the Internet community in the form of self regulatory action – people will police this issue themselves by reporting any illegal activity and content they come across to the authorities. Good ‘netizens’ would also act responsibly with how they conduct themselves online, there again addressing freedom of speech but while upholding social standards and values as an individual should.


Although we have established law and order in our society, in most countries, it is difficult to bring order to certain situations online. This justice and the inherent freedom of the Internet requires complex substantiation or supporting evidence that can at times prove difficult to assess and deal with fairly. Practical issues of cross-border, political and national governance come to mind. Different worldviews and meanings converge and form specific tipping points and tensions over what the Internet community might deem too liberal or heavy handed. This is why self regulation fails on its own and current judicial systems are equally useless without the resonance of the people behind it.


http://www.netdialogue.org 

Netdialogue is a collaborative website project that is managed by Harvard Law School and Stanford Law School. The idea behind this site is to provide everyone from the general public to government an opportunity to see and comment on what organisations, initiatives and areas of the Net are being studied for the purposes of governance. The main advantage this site has over others is its helpful structure towards the information gathered. It helps the reader to understand the overall picture of Net governance while providing further specific details on initiatives that are underway by authorities around the world. 


http://cyber.law.harvard.edu

This is Harvards ‘Berkman Center for Internet & Society’ which is a site that is more Web 2.0 in its delivery of information about the social development and dynamics of the Internet. The main focus for this site is research of new and upcoming developments that affect many areas of the Internet. In turn they are keen to concentrate on the aspects of law that is often identified in many areas of cyberspace. It seems that through their attempts to understand the dynamics of the Internet and how it affects the social lives of people, this site effectively collects current perspectives and identifies needs relating to Net governance.


Reference List


About the World Wide Web Consortium. (n.d.). Retrieved May 16, 2009, from http://www.w3.org/Consortium/about-w3c#goals-head

Allen, M. (n.d.). Internet Communications Concepts Document. Retrieved March 9, 2009, from http://lms.curtin.edu.au/webapps/portal 

Bolchini, D., Colazzo, S. & Paolini, P. (2006). Requirements for Aural Web Sites. Web Site Evolution, 2006. WSE '06. Eighth IEEE International Symposium on, 75-82, from IEEE Xplore database.

Email Etiquette. (2007). Retrieved May 16, 2009, from http://www.wou.edu/ucs/faq/etiquette.php

Goth, G. (2008). When Web 2.0 Becomes Web Uh-Oh. Retrieved May 17, 2009, from http://www2.computer.org/portal/web/computingnow/0509/theme4

Kibby, M. (2005). Email forwardables: folklore in the age of the internet. New Media Society 2005, 7, 770. Retrieved May 10, 2009, from Sage Journals Online database.

Lim, Y. (2003). Law and regulation in cyberspace. Cyberworlds, 2003. Proceedings. 2003 International Conference on, 34-39. Retrieved May 17, 2009, from IEEE Xplore database.

Limayem, Y.  M., Hirt, S., & Cheung, C. (2007). How habit limits the predictive power of intention: The case of information systems continuance. MIS Quarterly, 31(4), 705-737. Retrieved May 11, 2009, from Business Source Premier database.

You've got email. (n.d.). Retrieved May 19, 2009, from  http://www.pr.mq.edu.au/macnews/august01/email.htm



Bibliography


Lindtner, S., & Nardi, B. (2008). Venice, California and World of Warcraft: Persistence and Ephemerality  in Playful Spaces. Hawaii International Conference on System Sciences, Proceedings of the 41st Annual, 151-151. Retrieved May 11, 2009 from IEEE Xplore Database.

Davis, J. (1998) Protecting intellectual property in cyberspace. Technology and Society Magazine, 17(2), 12-25. Retrieved May 11, 2009 from IEEE Xplore Database.


Thursday, May 7, 2009

Furl vs HTML Text List

There are several differences between Furl and the HTML Text Listing. Not all of the differences are obvious until you decide to do something with the information.

The Text version loads nice and quick and the list contains enough information for me to know what I will read about when I click the links but... why isn't it sorted alphabetically? The list could do with some basic or broad categories too. How long is a long list? Add a dozen more links and it will matter not because the list is unordered and while it's currently about 3 pages long there is no major problem apart from me losing my focus. I'd say this is not an effective way to display bookmarks when the list is this long and without order.

Furl could be either visually appealing or too busy! I did like the fact that you have various ways of editing the tags and therefore the categories through which you could filter the list. The downside to this sharing of "the editing of tags" is the tags are not always what I would use or expect when searching.

I would definitely prefer to use Furl over the Text listing because it allows me to categorise my bookmarks, making it easier for me to 'drill down' and find topic related links later. The other major advantage to using something like Furl is its scalable nature - I can have 1000 bookmarks and would still be able to find what I'm looking for - that is, if I used the tags and categories consistently.

Maybe I should use Furl or Delicious - currently I use iGoogle and Google Notebook which seems a bit minimalist (or over the top?!) but I am afraid to change my ways while in the middle of work and Uni study where my time is at a premium!

Wednesday, May 6, 2009

My opinion of Blogs

Although I've never had a blog before this one, I have nothing but positive feelings about what a it means to be a blogger.
I have yet to think of a reason to write my own blog apart from this one but that doesn't prevent me from appreciating the good things that arise from blogging.
If you look at what was available before user-friendly blogs came along, it's no surprise that there are billions of blogs online today. WYSIWYG applications were great but still required some technical know-how to make the content viewable online.

The development from CMS (Content Management Systems) which are Not user friendly, to WYSIWYG web blogging platforms has removed much of the technical hurdle for ordinary people. Now it's easier for anyone with something to say or just a curiousity to create their own blog - for free.
Age, sex, religion the entire gamut of worldviews make no difference here in the blogosphere.
I think blogs have extended the abilities from email and newsgroups, where the content of a blog is asynchronous but on a timeline that is surrounded by a relevant mix of hyperlinks and further choices within the blogs context. A single blog page makes a point or three and it serves up information without losing the reader in what might be termed irrelevant or uninvited communication. There is no such compendium of 'threading' or interconnecting patterns in an email or in newsgroups.
The true positive here is the blogger does not have to work hard at connecting ideas or forming loose categories since most blogs offer support to do that in some way or another that is point and click friendly.
Unfortunately the popularity of blogging lends itself to everyone thinking it's ok to blog about everything. Nearly. Some blogs are wrong, and I believe most of them fall under the business or commercial end of the blogosphere. Call it a gripe but I see no value in a blog that purports to help or inform when it's written like a product brochure or service proposal. I land on the page like that and immediately feel that the author is not 'there'. I expect a blog to give me a reason to believe there is a person with an opinion behind the page, but that's just me...

My Student Page URL

My URL is on a Curtin University server so it's not viewable for everyone:

http://student.curtin.edu.au/~14399200/

I chose to use the student web space because I am quite comfortable using the Unix/Windows webserver path to uploading websites. I had no idea this choice was going to challenge my every urge to bail and simply blog about it. Well I am not one to give up so easily so I used what is only useful to latecomers like myself... the Net11 discussion board; posts by frustrated students trying to ftp their files to their student web space. Thank you to all for participating!

The process involved finding the appropriate instructions, downloading the appropriate files, installing software, file transfer and then viewing. The instructions made it look simple enough. This paragraph gives the impression it is simple. But it was not as easy as it looks. In fact I often felt like I was trying to break into Fort Knox.

I found this task quite interesting to do - as I worked through each step, I reminded myself of the user considerations and overall security issues that the folk at Curtin University (obviously) thought about before they threw the student webspace keys to me. Impressive!

Tuesday, May 5, 2009

Copyright

OMG I had to double check that the cartoon image I used on my Email Metadata~ology page didn't breach any copyright. Phew I found the evidence I needed, it's ok to embed the cartoon in a web page as long as the code is left unchanged. I remember feeling confident about it being ok but having to scrutinise my image use just now made me anxious about missing details somewhere. I really like the cartoon and it's relevant for the page it's on, so to take it down would have left me feeling sad and a tad dopey as well.

  • Would I be in breach of copyright if I put the Curtin University logo at the top of this web page for an assignment?
Difficult question. Although it's clear that the logo is copyrighted and I know it is also Trade Marked, it would be wise to seek permission to put it anywhere on the web page let alone at the top. I considered placing a screenshot of the Trade Mark page here but chickened out at the last minute as I'm not 100% certain if that's ok either! Because it's a logo I think I'd be pushing the limits by asking to put it where logos normally go - at the top of a page. A logo can be thought of as the identity of the entity (no rhyme intended, words simply fell) and having Curtin's logo at the top of this page would be deceptive, I could literally "ride on it's kudos and weight" with whatever I write.

I think :)

Saturday, May 2, 2009

5 Web Writing Wrules

Quite often when I search for specific stuff, I come across some cruddy websites but the content was almost always spot on for my needs. That tells me that the author made a site that performs what it is 'designed' to do and not what it is perceived to be - perhaps the site was not intentionally 'designed' but hey I'm happy lucky down with it.

My thoughts on three 'web writing' resources...

Nielsens paper is still current but I wouldn't say it was applicable to all web writing. In fact Nielsens list would have helped me more if each (valid) point focused on a particular audience i.e. a student, retail customer, home-maker, HR manager. As the interest from budding web designers increases and creates new meanings, so would the list. Meaningful results for web designers are not all based on web copy. Sometimes it's just about how the reader got to your website.

The Dartmouth College information was great because it went further into the context of the web user/reader and gave all those web rules some meaning. I agree with one of the points mentioned, that long web copy is probably not suitable for Joe surfer but for certain users it presents no barriers and in fact necessary. Sales pages for a popular in-demand product or service could get away with longer web copy.

I liked the site by Dennis G. Jerz and especially his direction offered to 'newbies' in web design. I think his content is helpful and relevant even 6yrs later.

5 Rules for Writing Online
  1. Say what your site says! Write at least one sentence or short paragraph that tells the reader what is to follow on the webpage. Apparently people on the web have short attention spans and are fickle (don't know who proved that but it's mentioned by many in web design and development).
  2. Write for your audience. Know (figure out, consider) who your typical interested reader might be and write like you are speaking to her. Formal or informal? Should you use a friendly tone or write with more authority?
  3. Watch what you say! There's a big difference and certain unpleasant implications between what you 'think' and what you 'say as fact'. Add another sentence if you have to, just to be clear about what you mean. If you're joking, make that clear in your text! Adding disclaimers may not keep you out of trouble.
  4. Do some basic proof reading. On the web first impressions might make the difference between a sale, a subscriber, positive credibility or your reader might leave the site if it's too hard to read.
  5. Know the difference between copyright and copywriting in the context of web authoring. Copyright is the one that could get you into trouble, it involves the issues of legal and rightful use of images, audio, video etc. Copywriting is what a guy like Joe Robson would do for your website by writing uber-sticky words on a webpage to help sell your widget or whatever you like really, he's that good.

HTML - handcoding hell in Notepad :)

I resisted all tempatation to open up my program HTMLPad and 'hand on heart' I did not use it. Instead I fell back to searching online and mostly for some pretty basic HTML commands... which got me thinking about what I thought I knew. More on that further down.

Here is a screenshot of the page I did:


When I first began learning HTML it gave me a great sense of achievement and creativity. It felt like I was programming, coding, being like a geek. Cool.
I picked up most of my basic HTML knowlege with the help of these three sites: BigNoseBird.com, BoogieJack.com and W3C
It was shocking how much I could not remember while trying to code in NotePad. A great exercise though, because I didn't realise how much I relied on software to think for me.

The end result of HTML and Blogging is very much the same.
Blogging is like using a word processor (i.e. MS Word), you select text and click a 'B' button to make it darker. It's very user friendly and requires no knowledge of HTML to create a page.
HTML requires some learning as it is a special language for creating web pages. It creates the same effect as a Blog but from the source code e.g. <b>Some Text</b>

I'm 50/50 on HTML and Blogging... I like both equally as I would use each for a different purposes. I'd Blog because I can write, paste and link to websites very quickly inside a ready made page/site. Blogging feels like I've got an identity online, separate from my offline world. I would use HTML to create a page or site from scratch, that looks how I want it to. When I write using HTML, I can control all of the resulting look and feel of a web page. Coding gives me a sense of creativity and creation.